Banners Being Banned

A renewal of display advertising erupting and replacing the mundane banner. Along with everything else that has advanced digitally, digital advertisers are finally curving the market with innovating advertising techniques. The align right letter board is almost permanently advertised site to site. Effort is still being put forth to bringing out the potential of innovative digital advertising to mainstream attention. To enable the best outcome, creativity, serving, buying, selling, optimization are all encompassed.

There is a growing acceptance coming over publishers that the "entire page can  be open for business." Brand marketers and companies are similarly realizing that there creativity not be limited to a box along the right side of the page. Here are six new formats from Marketing Land that you may see in the near future. 

1. Billboard
2. Filmstrip
3. portrait
4. Pushdown
5. Sidekick
6. Slider
   
              

A service many of us may use already, a company who set the standard for internet radio, Pandora is number one in internet radio with help from digital advertising. Maybe not so much anymore because their service is widely subscribed to, but think back or browse a computer that is not your own and it is very likely that you will see a Pandora add.